AUBURN, AL (WTVM) - Auburn City leaders are asking local citizens to do their holiday shopping in Auburn.
It's all part of an initiative called "Shop Auburn" to rake in local dollars.
Auburn's Chamber of Commerce says the sales tax from shopping in Auburn has a huge affect on the city's budget as that money helps build roads, schools, infrastructures and more.
"Any sales tax that takes place in Auburn, those sales taxes go straight to our city and our budget, the general fund budget is over half of it." Says Lolly Steeiner, Auburn Chamber of Commerce
That budget covers the major funding for Auburn Public Schools, including the nationally recognized Auburn High that has had such an increase in students.
Peggy Ann Hall, Manager at Wrapsody boutique in downtown Auburn, says, "It definitely keeps the tax money here for all the schools and everything the tax money goes too. It's very important to keep that local."
But what about Internet shopping? With today being cyber Monday, the equivalent to Black Friday on-line, many find their holiday shopping in the convenience of their own home.
"If a merchant, if it's a national store, if the store is in the state of Alabama then they do have to pay a sales tax to that city wherever the product is shipped." Said Steeiner
Customers say they see the incentive to shop locally, working.
Steeiner adds, "We have such a heavy retail market in this community and even now more than 10 years ago our commercial opportunity to shop has grown tremendously."