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Target Buyers and Qualified Leads Well Defined but Engagement Timing and Tactics Still Lacking
Atlanta, GA (PRWEB) October 09, 2012
LoopFuse, the leading provider of sales and marketing automation software for small-to-medium-sized businesses (SMB), today released results from its recent Marketing Outlook Survey focused on trends in online marketing over the next 12 months.
The survey of marketing professionals focused on key areas of online marketing including budgeting, lead management, social selling, and retention marketing.
Survey highlights include:
“We think it’s important to take the pulse of professional marketers to understand their priorities and perspectives,” said Robert Pease, CMO of LoopFuse. “These results reveal continued adoption of lead management basics but still much work to do around reporting and engagement timing.”
LoopFuse offers an on-demand marketing automation platform for small-to-medium sized businesses and is unique in the industry with its “try before you buy” FreeView version which provides access to the benefits of marketing automation at no initial cost. Read more about Plans and Pricing.
About LoopFuse, Inc.
LoopFuse offers a B2B marketing automation platform that tells you who is visiting your website, helps you capture their information, sends lead nurturing emails, scores the best opportunities, and integrates it all into your CRM system with advanced reporting. Once in place, you’ll see more qualified leads, shorter sales cycles, increased marketing and sales efficiency, and the automation of once manual and repetitive tasks. In short, we help you generate revenue faster. LoopFuse is privately held company based in Atlanta, GA. For more information on LoopFuse, please visit http://www.LoopFuse.com.
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