Color Me Rad 5K sprints into Columbus March 23

COLUMBUS, GA (WTVM) - Columbus runners are gearing up for color, and a whole lot of radness, as they take on Color Me Rad 5K on March 23, 2013.

As white-clad participants run through Woodruff Riverfront Park they'll be bombarded with color that tie-dyes their t-shirts at the same time it brightens their outlook on life. In this untimed event, the focus is purely on fun, and the fitness is an added bonus. Even better, each race benefits a local charity.

After completing the 3.1-mile course, runners will declare themselves rad as they toss their own bags of color into the air; creating a display so colorful it makes the Fourth of July jealous.

"Like your fifth birthday party, we want this event to be memorable, fun, and colorful," said race organizer Scott Crandall. "This is all about fun, and unlike your birthday party, there are no scary clowns here, just lots of color." The color is FDA approved colored cornstarch, and almost 5,000 lbs. of it is used for each race.

Over 4000 runners have signed up for the race, and registration is $50 and open to the public up until race time! Those who haven't registered have to register at packet pick up at Big Dog Running Company or on site on race day. Participants will run through the heart of Uptown with four color stations along the route.

With over 4,000 participants Uptown Columbus is encouraging people to arrive early and parking in the parking garages throughout Uptown.

A portion of the proceeds of the Columbus race goes to The Children's Miracle Network.

"We have worked with great charities across the country, and there is nothing more rad than knowing all of this colorful mayhem is also for a good cause," Crandall said.

Waves of 1,000 people will take off every five minutes beginning at 8 a.m. on Saturday, March 23, 2013.  Participants of all ages are welcome to run or walk.

In 2013 Color Me Rad™ will hold races across the US and Canada in more than 90 cities. For more information and to see additional race locations, visit or check out what fans have to share on Facebook at

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