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Georgia-based website allows shoppers to buy car completely online

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(WTVM) -

Chattahoochee Valley residents now have another option for buying a big ticket item completely online. A company called Carvana is letting consumers buy a car without ever leaving their homes.

Ernie Garcia, The President of Carvana, said, "What's different with Carvana is that we've kind of done away with the dealership. The entire process is the same except for the dealership. You pick your car online, you use our tools that we've built to help you get full visibility with all of your financing options, you select that car, and we deliver that car."

Garcia explained that after the car is delivered, the person can test drive it for seven days.

"We're going to bring the car to their door, they are going to drive it in their neighborhood, they're going to get comfortable, they're going to make sure it makes sense for them," he said.

At that point, the buyer can either keep it or send it back.

Virtual tours also allow the shopper to see the actual car online, not just in a picture.

The website currently has about 250 cars for sale. Thousands of other vehicles are kept at a 40 acre holding facility in Winder, Ga., waiting to be shipped out.

The company started in Atlanta and is now expanding in order for Columbus residents to take advantage of the convenience.

"People within a 125 mile radius of Atlanta will deliver the car to them," said Garcia.

Some claim that the concept is risky, but Garcia is confident that the process is safe.

"Carvana is a new way to buy a car. I think that when it's framed up as 100 percent online, that can scare people a little bit, but the reality is you go online just like you can buy a car from anywhere else."

Now, sales people at smaller car dealerships like Willy Herold Automotive are getting ready for the competition by continuing to cater to its customers.

Andy Garcia is a salesperson at Willy Herold Automotive. He said, "Small dealerships take care of people more one-on-one, and a hands-on basis as far as delivery, talking to them up front, getting to know them, getting them to know you."

In the end, it's up to drivers to decide whether to click a picture, or drive a car off of a showroom lot.

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