Auburn Christmas sales beat national numbers - WTVM.com-Columbus, GA News Weather & Sports

Auburn Christmas sales beat national numbers

AUBURN, AL (WTVM) -

Sales at stores around the nation have fallen for the third week in row as Americans are keeping a tight grip on their wallets during what is traditionally the busiest buying period of the year.

According to a national report, sales are down 3.1 percent from last year, and foot traffic is down 21 percent.

"It does bring in a lot more business, the football team does," say Wrapsody employee, Madison Aulner.

However, business owners in Auburn have not seen a decline in their books this season, and partly because the Tigers are headed to the National Championship.

"Before Christmas we definitely had a hike in sales. We think it has to do with the National Championship coming up. People are coming in, and stocking up on their game day attire, but we did have a lot of Christmas shoppers as well," explains Ellie Boutique Assistant Manager Chelsea Reynolds.

Thanksgiving Day falling later on the calendar this year is one reason to blame for the mediocre December sales numbers around the nation.

Retailers are betting on the after Christmas sales to bridge gap, but locally the Auburn downtown merchants are thankful for their small town community, and Auburn football.

"We have sold a lot more Auburn stuff this year than we did last year. It does reflect so much on the business here, especially of the downtown merchants, because of how well the football team is doing," says Aulner.

Copyright 2013 WTVM. All rights reserved. 

  • LocalMore>>

  • Veterans and volunteers help feed families in need

    Veterans and volunteers help feed families in need

    Saturday, June 23 2018 7:15 PM EDT2018-06-23 23:15:35 GMT
    East Alabama, veterans and volunteers with the Mission Continues welcomed members of other organizations to help feed the hungry across the Chattahoochee Valley. (Source: WTVM)East Alabama, veterans and volunteers with the Mission Continues welcomed members of other organizations to help feed the hungry across the Chattahoochee Valley. (Source: WTVM)

    From serving our country to serving the community in East Alabama, veterans and volunteers with the Mission Continues welcomed members of other organizations to help feed the hungry across the Chattahoochee Valley. 

    More >>

    From serving our country to serving the community in East Alabama, veterans and volunteers with the Mission Continues welcomed members of other organizations to help feed the hungry across the Chattahoochee Valley. 

    More >>
  • Columbus Police arrest man on rape and battery charges

    Columbus Police arrest man on rape and battery charges

    Saturday, June 23 2018 6:04 PM EDT2018-06-23 22:04:49 GMT
    Suspect was arrested for rape and battery charges. (Source: Columbus Police Department)Suspect was arrested for rape and battery charges. (Source: Columbus Police Department)

    The Columbus Police Department arrested Leslie Bey Baskinbey on multiple charges.  Baskinbey was arrested on charges of rape and battery.

    More >>

    The Columbus Police Department arrested Leslie Bey Baskinbey on multiple charges.  Baskinbey was arrested on charges of rape and battery.

    More >>
  • Top Stories on 9: Week in review

    Top Stories on 9: Week in review

    Saturday, June 23 2018 3:05 PM EDT2018-06-23 19:05:55 GMT
    Jordan Jenkins is a current NY Jets linebacker and former Harris County High School graduate. (Source: Jordan Jenkins Twitter)Jordan Jenkins is a current NY Jets linebacker and former Harris County High School graduate. (Source: Jordan Jenkins Twitter)
    Jordan Jenkins is a current NY Jets linebacker and former Harris County High School graduate. (Source: Jordan Jenkins Twitter)Jordan Jenkins is a current NY Jets linebacker and former Harris County High School graduate. (Source: Jordan Jenkins Twitter)

    There were a lot of interesting stories that happened nationally and also some things around the local area that you might have missed. Also, an NFL player from Harris County returning to town to give back to the community  Here is what you might have missed: 

    More >>

    There were a lot of interesting stories that happened nationally and also some things around the local area that you might have missed. Also, an NFL player from Harris County returning to town to give back to the community  Here is what you might have missed: 

    More >>
Powered by Frankly